With FIFA 17's new story mode The Journey, EA Sports wants you "to feel like you're controlling the story" of the young footballer Alex Hunter while helping to make a name for him in the English Premier League (more on that here).
With the following dev diary, a behind the scenes 'making of' video showing the creation of the new mode, the developers explain how they approached and tackled the task, something never seen before in a football game.
You can read our review of FIFA 17 here, and it will launch in a week's time and will include The Journey powered by Frostbite Engine on Xbox One, PS4 and PC. Here's the full video, gameplay and the latest trailer on that mode: