Xbox Game Pass subscriptions for this year have fallen under Microsoft's projections

A new financial report has revealed that Xbox Game Pass subscriptions have increased at a slower rate this year compared to what Microsoft anticipated. The company hoped that the service's user base would increase by 47.8% in 2021, but figures are only up by 37.5%. As IGN reports, this is down from the previous year, as Microsoft was able to shatter its goal of 71% by improving subscriptions by almost 86%.

Whilst subscription figures might have proved disappointing to Microsoft, the year as a whole in terms of content has been excellent for Game Pass. Major titles such as Outriders, Psychonauts 2, and Back 4 Blood have all arrived on day one, and it has also welcomed some truly excellent indie releases like The Artful Escape, The Ascent, and 12 Minutes.

Would could Microsoft do to incentivise use to subscribe?